Guides
Practical, sourced guides on the problems our reports find: what they mean, what the rules say and how to fix them on your website.
- October 22, 20268 min read
Accessibility overlays and the FTC's accessiBe order: what store owners should know
The FTC's 2025 order made accessiBe pay $1 million over WCAG compliance claims. What the order says, what it doesn't, and what stores using overlays should do.
Learn more - October 22, 202612 min read
Core Web Vitals for online stores: LCP, INP and CLS explained
What LCP, INP and CLS measure, the good and poor thresholds at the 75th percentile, lab vs field data, and the usual fixes on Shopify and WooCommerce stores.
Learn more - October 22, 202610 min read
Got an ADA website demand letter? What to check first
What ADA website demand letters usually allege, how WCAG fits in, what to gather, why overlays don't fix code, and when to call a lawyer. Not legal advice.
Learn more - October 22, 202611 min read
Product page checklist: what stops shoppers from buying
A product page checklist based on Baymard and WebAIM research: price, shipping and returns, images, reviews, mobile add to cart, pop-ups, search, keyboard use.
Learn more - October 22, 202610 min read
SPF, DKIM and DMARC for online stores: meeting Gmail and Yahoo sender rules
What SPF, DKIM and DMARC do, what Gmail, Yahoo and Outlook.com require from senders, how to set them up on Shopify and WooCommerce, and how to reach p=reject.
Learn more - October 22, 202612 min read
Technical SEO checklist for online stores
Technical SEO checks for Shopify and WooCommerce stores: noindex, robots.txt, sitemaps, titles, H1s, canonicals, Product structured data, Open Graph, alt text.
Learn more - October 22, 202610 min read
The European Accessibility Act and online stores: what applies since June 2025
Since 28 June 2025 the EAA covers online stores selling to EU consumers. Who is in scope, the micro-enterprise exemption, EN 301 549, WCAG and required info.
Learn more - October 22, 202610 min read
WCAG 2.2 AA checklist for online stores
A WCAG 2.2 AA checklist for Shopify and WooCommerce stores by page type: alt text, contrast, labels, keyboard, focus, target size and the new 2.2 criteria.
Learn more - October 22, 202610 min read
Website security checks you can run without hacking anything
Passive security checks for online stores: TLS certificate expiry, HSTS, CSP, nosniff, cookie flags, mixed content, outdated jQuery, security.txt and DMARC.
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